Our team members
UIC Group
Sadriddin Abdurakhimov
27.10.2021
885
Now our conversation will be with our marketer Sadriddin Abdurakhimov. In a lively conversation, you will learn about marketing tools and how they affect our choice.
- What is marketing?
- Marketing is the act of adding value to a product, that is, developing the business for the better.
- So marketing is advertising?
- No, advertising is only a small part of marketing. That is, to study the demand of the whole audience for your product and present it correctly. That’s what marketing is all about. Advertising is just a small tool in the presentation process.
- How true is it that the client is always right? Do you change your mind based on the client's opinion?
- What the client always said was true was over in the 19th century. The client is not right because the client is not an expert. An expert can offer and implement the best solution based on his / her work experience and expertise. Especially in the service sector, what the customer always says is right doesn’t work at all. This is because marketers and business owners know better than customers what they need. Because they have very strong analysis, reporting and results. Marketers understand people better in this regard.
- Is it true that marketers can sell anything to anyone?
- No, he can sell anything not to the person who wants, but to the person who wants what he wants. That is, few of each product have a potential customer, the opposite person may be a customer to the skin of the snake, or may want to take the left wing of the plane with a small hammer. Any detail , any product has little customer.
- By what myth or values do marketers manipulate people?
- Hmmm, that's a difficult question. For example, Santa Claus is actually another hero. Santa's red and white dress and belt were originally invented by Coca-Cola. This is also a "mythology", that is, they have created a value for themselves to develop. Coca-Cola is promoted through value.
What do you think of our conversation? What other IT industry would you like to have a conversation about? Leave in the comments.
